“John and Applicable went the extra mile to deliver the solution required.”

Applicable is an Auckland web development company, founded and led by John Halvorsen-Jones, building websites, custom web apps and customer portals for New Zealand small and mid-sized businesses since 2008.







John founded Applicable and still leads every project. Thirty years in technology, from large-scale systems to the Virtual Product Owner role he has run for clients since 2014. Clients describe the same thing in different words: "he listens to what you want", "ahead of timeline, under budget and transparent", "easy for us laypeople to understand".
Applicable has built websites, portals and business applications for New Zealand clients since 2008. The same senior people have carried that work the whole way.
A client since 2012. Built, run, maintained and extended by the same team.
A network of office sites on one platform, each with its own content and listings.
Field and office apps used across two universities to record and audit fire-stopping work.
The role John has run since 2014 for businesses without a technical lead of their own.









Fixed scope, published process, plain English. Websites from NZ$4,000 plus GST, web apps scoped individually, support from NZ$350 a month. We say no when a builder would do, and we say so early.
AI Forum New Zealand member.
Auckland, New Zealand. Phone 021 160 1237.
Sport New Zealand (since 2012), EAP Services, Wendy's, LJ Hooker, Firestop, Carbon Natural, Amtech Medical, ICRA, Beyond, PasifikaTV, Tutorly, Customer Monitor, Amnesty International NZ, BARNZ, University of Otago, NZEI Te Riu Roa, NZ National Commission for UNESCO.
“John and Applicable went the extra mile to deliver the solution required.”

“John and his team have been ahead of timeline, under budget and transparent for the duration of our projects.”